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&C · andc.tv
&C website: media platform relaunch
Media platform relaunch in one month
#Storyblok CMS#13K Article Migration#Shopify#Meilisearch
&C is Chantal Janzen's Dutch lifestyle and entertainment brand — magazine, podcast, TV and andc.tv. We unified editorial content and commerce on a new stack built for speed, search, and editorial control.
Challenge
The brand needed a modern platform that could handle 13,000+ legacy articles, power editorial workflows, and connect content with commerce — without a six-month agency roadmap.
Approach
We scoped the full migration upfront, built the Storyblok content model around real editorial needs, migrated articles in batches with validation, and shipped Shopify + Meilisearch for unified search across stories and products.
Results
- •13,000+ articles migrated with structured content models
- •Unified content and commerce on andc.tv
- •Fast editorial + product search via Meilisearch
- •Full platform live within one month
Deliverables
- •Storyblok CMS setup & content model
- •Migration of 13,000+ articles
- •Shopify storefront implementation
- •Meilisearch search integration
- •andc.tv platform launch
- •Unified content & commerce experience
Technologies
StoryblokShopifyMeilisearchNext.jsNode.jsContent Migration
Timeline:1 month